Client News

November 11, 2014

Study reveals women’s changing picture in UK export market

NEW figures on export trends have revealed a growing number of women business owners tapping into the export market.

Research by academics at the University of Strathclyde and Aston University shows that two out of five women business owners now have customers overseas.

The figure has more than doubled from 20 per cent to 43 per cent in more than a decade for established business owners, and 27 per cent to 42 per cent for new business owners.

But the report also identifies a growing gender gap among significant exporters. The proportion of women business owners with a majority of their customers abroad has dropped by more than half since the recession began.

The study, entitled ‘Exporting by Male and Female Entrepreneurs over the Business Cycle,’ - carried out by Professor Jonathan Levie, of Strathclyde Business School and Professor Mark Hart, of Aston Business School – shows that there has been no such drop among male entrepreneurs.

Professor Levie said: “Far fewer women entrepreneurs now source most of their customers from overseas markets than they did before the recession. But this is not the case for men.”

The academics say the decline in the proportion of female entrepreneurs involved in larger scale export activity are unclear.

However Professor Mark Hart said it could be down to the fact that, in the downturn, women were not as willing as men to leave themselves open to as many risks overseas, such as currency fluctuations and the vagaries of the export market.

Professor Hart said: “Further research is required to identify reasons for the gap in export intensity and what might be done about it.
“The decline is particularly noticeable for those in the most export intensive businesses.

There has been no such decline among males, and there was not this gender difference a decade ago.”

The paper’s findings come from the detailed analysis of databases from the UK Global Entrepreneurship Monitor, (GEM), covering the major economic cycle of 2002 to 2013.

Shepherd PR News


November 11, 2014

New appointment strengthens Shepherd PR team

Shepherd PR is delighted to announce the appointment of a new account director to meet growing demand for our expertise.

Ex-journalist and media relations expert Jo Hine joins our 10-strong team and brings a wealth of experience in consumer, education, financial and business-to-business media relations.

Jo’s former PR clients include leading ceramic brands Emma Bridgewater, Steelite International and Royal Crown Derby as well as UK subsidiaries of international financiers Dollar Financial.
From our offices in Ashbourne, Derbyshire, Shepherd PR generates media coverage, videos and award entries, as well as managing social media channels for clients within industries ranging from construction and manufacturing to automotive, energy and professional services. Our high-profile clients include Crown Paints and a range of national trade associations.
Founding director, Jane Shepherd, said: “Our aim is to make Shepherd PR the agency of choice across the Midlands and beyond.  Jo brings new expertise to the team and takes our combined journalistic experience to more than 60 years, which is probably unparalleled within our industry.
“Our practical approach to public relations, combined with high quality videography, ensures we have an enviable track record of securing media coverage for companies both in the UK and their international markets.”
Shepherd PR has enjoyed significant growth since it was first established in 1999, and has recently completed the Goldman Sachs 10,000 Small Businesses programme at Aston Business School.

November 11, 2014

Staffordshire recycling specialist keeps up expansion with new Terex Finlay 683 Supertrak

A Staffordshire-based aggregates recycling specialist has continued its long-standing relationship with Finlay Central with the purchase of a new Terex Finlay 683 Supertrak.

Cold Carr Recycling Ltd, which has its headquarters in Cold Meece, near Stone, has seen its business grow on the back of a commitment to environmental best practice and the production of high quality materials in conjunction with an ongoing investment in the latest plant and machinery.

Now one of the Midlands’ leading aggregate recycling contractors, the company historically operated within the midlands area, working predominantly in the local authority sector.
However they are beginning to expand into works with private quarrying companies, supported by two dedicated crushing teams and have recently operated in Yorkshire, North Wales and Worcestershire.
The 683 Supertrak is helping Cold Carr Recycling  produce high specification material for re-use in asphalt from highways maintenance arisings.
The waste material is processed for re-use in road construction and needs to be of the highest quality to meet the demands for surface dressings.
Material is crushed before being fed into the 683. It is then screened to -6mm, 6-14mm and 14mm plus, as well as the option of a 25mm single size.
The 683 is renowned for its quality, performance and productivity, combining scalping, screening and stockpiling into one self-contained unit.
Its rugged design, with a 3.66m x 1.5m (12’ x 5’) screen, enables the machine to handle materials such as sand and gravel, limestone, crushed stone, coal, topsoil and demolition waste, while a remote tipping reject grid, hydraulic screen tensioning and three on-board hydraulic folding conveyors are all available as standard.
Barry Morrison, of Cold Carr Recycling, said: “Terex Finlay machines are the best and the service we receive from Finlay Central is also very good.
“We process materials for clients’ needs, our clients come first. We need machines that will do the work – and we get the support to do this from Finlay Central.”
Neil Bailey, Sales Engineer at Finlay Central, which is part of the Finlay Group of companies, said: “For almost 15 years we have supplied and hired plant to Cold Carr
“It’s great to see this family business grow and build on its success with a commitment to the introduction of the latest machinery and a high quality ethic.”

  • "After working with the team at Shepherd PR in a previous role and been delighted with their professionalism and forward thinking approach..."

    Karen Jervis, Marketing Manager,
    Rennicks UK and Mobile Traffic Solutions (MTS)

  • "Shepherd PR has played a critical role over the past 12 years in ensuring that Flowcrete UK's products and services remain highly visible within the UK construction industry."
    Ian Jones, Marketing Manager,
    Flowcrete UK Ltd.

  • "Shepherd PR helped me put my business not only on the national stage but international stage too.
    The sensational PR coverage generated major enquiries for us, boosted our image..."
    Dawn Gibbins MBE

  • "Shepherd PR aren't like any other PR agencies. They're completely on the ball, proactive and just a delight to deal with. I highly recommend them."
    Paul Kelly,
    Head of Marketing, Morgan Lovell plc

  • "I was attracted to Shepherd PR by their other client list, we are in similar industry sectors to Jane's current clients and their testimonies were very encouraging."
    Chris Netherton,
    National Flood School.

  • "Shepherd PR have far exceeded our expectations in that within a few months our whole company profile has been lifted dramatically..."
    Dave Statham,
    Finlay Group

  • "Working with Shepherd PR has resulted in a cultural shift within the Property Care Association. The team, lead by Jane has helped us understand the need for first rate promotions and public relations..."
    Steve Hodgson
    General Manager, Property Care Association (PCA).

11-11-2014 (14:23): Shepherd PR is delighted to announce the appointment of a new account director to meet growing demand for our expertise.  Read more...